Mechanical Art. To Stop being Original

12September 13, 2018


In the occasion of Warhol. Mechanical Art, Museo Picasso Málaga is organizing this seminar in collaboration with Universidad Internacional de Andalucía (UNIA), with the aim of examining the theoretical and economic context of technically reproduced artworks and multiples from the Renaissance to our own times, and to reflect upon ideas associated with value and the democratization of culture.

The course is aimed at university students from faculties of Philosophy and Literature, Humanities, Philosophy, Fine Arts, Publicity, Social Sciences, Engineering and Architecture, Experimental Sciences and Communication Sciences, as well as members of the public interested in discovering more about reproduced artworks.

  • In French with simultaneous translation available.

Venue: Museo Picasso Málaga Auditorium.

Registration, here (30 euros).


September 12, 2018

September 13, 2018


30 €


According to working day


According to the program




Wednesday, 12th September
4.00pm. Welcome and presentation of the course. Francisco González Fajardo, director of UNIA, Málaga Campus. José Lebrero Stals, artistic director of Museo Picasso Málaga and director of the course.

4.30pm. The Beginning of Engraving. Serial artworks from the 15th to the 17th Century. The popularization of images? Ángeles Santos Almendros. Art historian, specializing in engraving.

5.15pm. Laurent Cars (1699-1771), royal engraver, academician, engravings dealer and editor: social and economic aspects. Véronique Meyer. Professor of Modern Art History, Université de Poitiers*.

6.15pm. The Artist’s Book and Artbooks in the 1960s and 70s. In praise of the multiple original. Bibiana Crespo Martín, Professor, Department of Arts, Conservation and Restoration, Faculty of Fine Arts, Universidad de Barcelona.

7.00pm. Multiples, Markets and Social Function. Fernando Cordero de Lastra. Director of La Caja Negra gallery, Madrid.

7.45pm. Round-table discussion. Ángeles Santos, Véronique Meyer, Bibiana Crespo and Fernando Cordero.

Thursday, 13th September 4.00pm. Guided tour of the exhibition “Andy Warhol. Mechanical Art”.

5.30pm. From the Reproduction to the Digital Replica: Infinite variations. Sophie Fétro. Associate Professor, Université Paris 1 Panthéon-Sorbonne*.

6.15pm. Technological Democratization. Fernando García del Castillo. Head of Production and Design. FabLab Laboratorio de Fabricación Digital, Málaga.

7.15pm. Multiple in Sculpture: the Berrocal effect. How do you really put art in the hands of the people? Carlos Berrocal. Member of the Board of Trustees, Escultor Berrocal Foundation.

7.45pm. Round-table discussion. Sophie Fétro, Fernando García and Carlos Berrocal.?

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